Police have launched the first of four summer videos, with help from the stars of the mockumentary television series Wellington Paranormal, to try to make their road safety messages connect better with the public.
Officer O’Leary from Wellington Paranormal asking viewers to “make it click”
“We are always thinking about different ways to get our messages across,” says Superintendent Steve Greally, National Manager of Road Policing, “and this year we thought we’d try to get the serious messages across with a bit of paranormal humour.
He says the four videos featuring officers O’Leary and Minogue from Wellington Paranormal will be released in the lead up to the end of the year, to remind everybody to be safe on the road over summer.
“Sadly, we know almost a third of people who die on our roads are unrestrained vehicle occupants. These deaths are preventable. It’s heart breaking to know there will be families out there missing their loved ones this Christmas, loved ones who may still be here if they had been wearing seatbelts.
“The fact is, if you make a mistake on the road your seatbelt could be the thing that saves your life. Do you want to take your chances without it?
“Please make sure you buckle up before you start moving. That includes making sure the kids are properly restrained, and your pets. Every life in that car is your responsibility as the driver. As a parent, a friend, a spouse, as a human being – it’s on your shoulders to get everybody where they are going safely.
“Buckle up, it could save your life.”